Whiteboard animation videos are videos made in such a way that you're looking at the illustration being drawn on the screen while it is being explained with a voice-over. Traditionally, whiteboard videos were made by recording the artist make the illustrations so that the viewers could follow the artist and understand what the video is about. Now, however, these videos are made with the help of a technique called compositing wherein we shoot the hand movements on the green screen (a technique called chroma) and then composite using After Effects.
Check out our process to get a better understanding of the process of creating whiteboard videos. However, here's a gist of the process:
Whiteboard videos work best in the demand generation stage since they are easy to understand and remember. So, when you need a video for educational purposes, you can always count on whiteboard videos. Moreover, these videos stay engaging even if they're past the safe 90-second mark. So if you need give some in-depth explanations, you should do it with the help of whiteboard videos. Complex topics too can be explained using these videos without sounding bookish.
To develop an average 60 seconds-long whiteboard video Production, we take 4-6 weeks. Extra work calls for one extra week for every 30 seconds you add to the video.
A basic whiteboard video would cost you $4200 for 60 seconds with 30 additional seconds at $1200. An advanced whiteboard video, on the other hand, would be $6000 for 60 seconds with 30 additional seconds at $1800.
We believe in building connections and providing unmatched quality. So we only charge you for the costs we incur, not a penny more.
We value time, so when you come to us with your requirements, we assign an entire team to you. This helps us deliver quickly.
We believe that art cannot—and should not—be manufactured. So we ensure that your video is hand-drawn. This helps us keep the quality high.
Ronda J. Williams
Senior Marketing Manager, Hub International
“It’s great working with you guys. Your videos are one of my favorite projects at Epicor. It is always a blast working on them.“
Senior Marketing Specialist, Epicor
Communication & Marketing Leader, RTS
Founder, The MulTie Corporation
Owner, Shipment Trackers