Whiteboard animation videos are made in such a way that you're looking at the illustration being drawn on the screen while it is being explained with a voice-over. Traditionally, whiteboard videos were made by recording the artist make the illustrations so that the viewers could follow the artist and understand what the video is about.
Now, however, explainer video production companies make these videos with the help of a technique called compositing wherein we live shoot the hand movements on the green screen (a technique called chroma) and then composite it with motion graphics animation using After Effects. Whiteboard animation videos are popular because they are easy to understand and remember. The hand movements keep the viewers engaged and glued to the video. Whiteboard video production is also the most cost effective way to make explainer videos.
A basic whiteboard video production would cost you around $4200 for 60 seconds with 30 additional seconds at $1200. An advanced whiteboard video, on the other hand, would be $6000 for 60 seconds with 30 additional seconds at $1800. Whiteboard animation videos work best in the demand generation stage since they are easy to understand and remember. So, when you need a video for educational purposes, you can always count on whiteboard videos. Moreover, these videos stay engaging even if they're past the safe 90-second mark. So if you need give some in-depth explanations, you should do it with the help of whiteboard videos. Complex topics too can be explained using these videos without sounding bookish.
Broadcast2World is a motion graphics company with a specialisation in whiteboard animation videos. We specialise in whiteboard explainer videos to tell great stories for your business. We don't use any whiteboard video production softwares, every video is customised as per your branding and marketing objectives. Whiteboard explainer videos are extensively used by SaaS companies for demand generation. These videos are also widely used for training your employees, educating your customers and for internal communication. We're adept at making whiteboard animation videos for a wide range of industries including:
Here are some amazing whiteboard video makers that can convert your mundane textual content into enthralling whiteboard animation videos.
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