7 Awesome Whiteboard Video Makers for your Custom Whiteboard Videos

Jul 1, 2019 5:44:42 AM

In the 1950s, the literal whiteboard was the new frontier in education. And, it was only in the 1990s that it was replaced by the blackboard in school rooms across the world. A few years later the purely, whitey, mighty became every corporate’s go-to medium to educate, train and enable their teams across the globe. And why wouldn’t they - it’s like an empty canvas waiting to be filled with ideas! Fast forward to 2009 - the whiteboard concept is applied to video and the result is nothing short of spectacular. But, before we dive deep into the current application and diverse usability of whiteboard videos, we need to go back to where it all started!

Let's quickly take a look at what we have in store, in this blog about whiteboard videos. You can jump to any of the following sections by clicking on a heading you wish to reach about:

  1. The 'What' and 'Origins' of Whiteboard Videos.
  2. Why Whiteboard Animation Works So Well!
  3. Multifaceted application of Whiteboard Videos
  4. How do I start?
  5. Online Whiteboard Animation Maker
  6. Custom Whiteboard Video Instead of an Online Whiteboard Animation Maker?
  7. What are the Best Whiteboard Animation Videos?
  8. How to Choose Amongst the Best Whiteboard Animation Companies For Your Custom Whiteboard Video?

What is Whiteboard Animation Video? Where Did it Come From?

Whiteboard videos aim to utilize several parts of our intelligence at once. Auditory, visual and to some degree kinesthetic, to hopefully cater for many different types of learners.

Historically, whiteboard cartoon animation emerged as a particular type of explainer video and pretty much did what it said on the tin – images, diagrams, and words were drawn onto a crisp, white background using a sharp, black marker pen. The blacks were accented with a punchy color that stood out against the black and white. 

The images illustrated a spoken voice-over script that could be heard above the animation. The hand-drawn images brought concepts to life in a highly visual way using instantly recognizable symbols and images to reinforce the central messages of the script.

If we track down the origins of hand-drawn animation, the name that clicks in our minds is of RSA Animate! We are astounded by just how viral the RSA Animate films went, using the 'Whiteboard Video Production' as a medium.

Now, here are some questions: Are you more honest than a banker? Under what circumstances would you lie, or cheat, and what effect does your deception have on society at large?  Dan Ariely, one of the world's leading voices on human motivation and behavior is the latest big thinker to get the RSA Animate treatment.  Let’s watch it here:

 

This makes us want to understand what was driving those numbers and why people started going crazy for content to be delivered in this revolutionary way. It is now time to understand the diverse applications of whiteboard videos.

Why Whiteboard Animation Works So Well!

Whiteboard videos are the creative equivalent of a Swiss Army Knife. They comes with a multitude of strengths and applications that can be used in almost any environment. The strongest outcome is information retention. Whiteboard videos are designed with three key pillars of communication; audio, visual and text. As a result, they enable any audience to grasp the information through their preferred learning medium. This gives them an edge when used in Live Scribing or Animated Explainer Videos. Here are some reasons why they work wonders:

  1. Half our brains are dedicated to the processing of visual input, so we find it easier to process information if it is presented as an image rather than just words or numbers.
  2. Many people acquire knowledge visually. By using effective visual cues, whiteboard animations exploit people’s visual learning preference.
  3. People do things better when they’re in a good mood. Because whiteboard animations bring fun and life to any subject, viewers enjoy them and are mentally put into a state where they are better able to receive information.
  4. Because whiteboards have an immediate association with school or college, people subconsciously put themselves into learning mode when watching whiteboard videos.
  5. People remember stories. Whiteboard videos create visual storylines that reinforce verbal information.
  6. By combining words, pictures, storytelling, and animation, the brain is stimulated in a number of ways at once, all of which are conveying the same message, thus helping that message stick.

Multifaceted application of  Whiteboard Videos

Internal Training: Custom whiteboard videos for Groundhog-

 

 

A Product Explainer: Yum Yum Videos' custom whiteboard video for Spigit-

 

A Process Explainer: A custom whiteboard video we made for Christian Church Homes-

 

A Case Study: A custom whiteboard video titled "What Did Dogs Teach Humans About Diabetes?" by Ted-Ed-

 

What’s more? Whiteboard videos are cost-effective and quick to work on as well - a perfect animation style for startups and small businesses. If you want to maximize your control over the video, you could go for a custom whiteboard video. If you are looking for quick results and wish to be the master of your own universe, then we have you covered on the top DIY online whiteboard animation makers for getting out your message quickly and efficiently.

“How do I start?”

With an idea of course! Preferably a structured idea as to what you want to communicate and what ultimate experience you want to give to your viewer. In simpler words - a message and the tone of that message is always a good place to start.

If you aren’t sure of what tone you should use, consider your target audience and how they would like to be addressed. Or what emotions you would like evoked in them at the end of your video.

Now, with an idea at hand, you are at a head start for your whiteboard animation. But, before you actually get started with putting together your video, here are some factors that will help you choose how to choose the best online whiteboard animation maker:

  1. Media library: Almost every online whiteboard animation maker includes some form of media library so that one does not have to create every graphic for a video by hand or go out on a hunt to purchase brand new graphics each time. So, the online whiteboard animation maker that you pick for your company, needs to have a large number of built-in assets that you can use to build up your video and maximize your results from a video template.
  2. Audio tools: A voice-over or original score is often a big part of creating whiteboard videos. The ideal online whiteboard animation maker should have the provisions to add in audio narrations, background music, and audio fine-tuning elements.  All these supplementing add ons make the video making process even more seamless. Keep that in mind while choosing your whiteboard video maker.
  3. User interface: A good user interface of an online whiteboard animation maker will consist of a clean workspace, easily understandable functions, and a design clearly meant for a regular human to operate with ease. Certain whiteboard video makers come in with drag and drop interfaces or intuitive controls that can help you produce better quality work in a much more efficient way.
  4. Cost & value: Everybody loves an effective free tool or an open-source program. But, a free whiteboard video maker isn't necessarily the best choice always. It may not meet all your needs or may be difficult and costly in terms of your time or need for external resources. Also, if you are going to be paying for an online tool, it should have flexible pricing that can suit your needs in such a way that you get a substantial ROI. Hence, you need to make sure that the online whiteboard animation maker that you choose fits your needs as well as your budget.
  5. Publishing capabilities: Once you've made a whiteboard animation, you would want to publish it either in the form of a reusable file such as MOV or MP4 or by uploading it to a video hosting platform like Youtube. The online whiteboard animation maker that you choose, must have a versatile mix of file formats and sharing options.

Which software is used for whiteboard animation?

This blog is all about the softwares you should be using for whiteboard animation. Here are some amazing whiteboard video makers that can convert your mundane textual content into enthralling whiteboard animation videos. 

But before we get to that, you have a choice to make. On one hand, you can rely on the power of an online whiteboard animation maker. On the other, you can go for a whiteboard animation studio which can make the custom whiteboard videos for you. We'll make the choice easier by giving you a glimpse of both routes. So let's get on with it!

7 Online Whiteboard Animation Makers To Kickstart Your Whiteboard Video Production Today!

1. PowToons (If You're Thinking, "How Can I Make a Whiteboard Animation for Free?")

One of the first cloud-based DIY online whiteboard animation maker - PowToons is surely one of the most, if not the most widely used whiteboard video maker with a huge library of resources and explainer video templates to choose from. This video maker has a free version that allows 5 minutes of non-HD explainer videos to be exported along with PowToons branding.

Pricing for Powtoons:

Removing that branding from the videos and upgrading to Full HD on the online whiteboard animation maker would cost you about $16 per month for the starter plan, all the way up till $99 per month for the agency plan.

Here’s a sample created using the whiteboard video maker:

 

Although this video looks professional it does not take care of details like character emotions or real human movements.

The online whiteboard animation maker's interface, however, is quite straightforward and user-friendly. A little quality time spent playing around the interface of the animation video maker will get you easily familiarised with all the tricks PowToons has up its sleeve.

For those of you who prefer quick steps - we've got you covered as well:

  • Start with selecting a style for your video. You can do this by either starting with a blank canvas and building your way up or picking a template from the library provided.
  • Next, you will be redirected to the main interface of the whiteboard video maker - You will see some predesigned characters, graphics, and animatics on the right panel to choose from (with an option to upload your own as well)
  • On the left, you can see your slides/shots present on the animation video maker. Each shot typically goes up to 15s max. But can be repeated with a simple copy + paste trick.
  • Finally, you will find the ‘Timeline’ right at the center of the screen, at the bottom. This is the most critical part of your animation - the panel that controls the timing and thus the movement of everything within the video. Take some time to play with the whiteboard video maker and understand how everything works as per the timeline.
  • The rest of the interface has everything else where you’d expect it and works like a charm. The whiteboard video maker is one of the best out there in the market.

2. VideoScribe (If You Working Offline As Well)

VideoScribe is another community favorite DIY online whiteboard animation maker that’s grown and loved by more and more businesses and individuals alike. This whiteboard video maker allows you to create your own whiteboard animation videos if you prefer working offline.

Pricing for VideoScribe:

It has three pricing plans-

  1. Monthly plan: USD 17.50 per month, recurring payment per single user
  2. Yearly plan: USD 8 per month, recurring payment per single user
  3. Quarterly plan: USD 35, 3 monthly payments per single user.

Here’s an example of a video made using the online whiteboard animation maker:

 

VideoScribe requires you to download the whiteboard video maker software onto your Mac/PC and offers a massive library of pre-animated objects, graphics, and characters.

Getting started with the whiteboard video maker is similar to other tools on this list - read on the quick steps below:

  • Start with exploring the variety of animated assets the whiteboard video maker offers and pick a few that gets the ball rolling for your topic. You can find most media options on the top panel, to choose from (with an option to upload your own as well)
  • At the bottom right corner of this animated video maker, you have the usual suspects - cut, copy, paste and options to manipulate your camera angles.
  • Again, you will find the ‘Timeline’ right at the center of the screen at the bottom. This is the most critical part of your online whiteboard animation maker - the panel that controls the timing and thus the movement of everything within the video. Take some time to play with this whiteboard video maker tools and understand how everything works as per the timeline before moving ahead.

It also offers a wide range of royalty free music to choose from. The online whiteboard animation maker gives you the option to choose how your image should be drawn + the type and size of the drawing brush. And while you may find yourself hoping the library had more keyword specific options to choose from - there is still plenty good here that can be achieved.

Learn more about getting started with this whiteboard video maker here.

3. Vyond (If You're Willing to Spend For More Customization)

First appearing with a tie-in with YouTube - Vyond is an online whiteboard animation maker that offers an extensive set of features that range from character customization, to VO recorder and modifier with basic lip sync to make your whiteboard videos even more appealing to the regular viewer.

Unlike Powtoons and VideoScribe - all actionable features can be found on the left-hand panel in the whiteboard video maker.  

  • Start with exploring the left-hand panel present on the animation video maker for a library of pre-designed graphics, characters, text layouts and background scenes.
  • You can choose to further customize each of these with the whiteboard video maker's powerful yet simple software.
  • The online whiteboard animation maker provides you with easy to use sections: the stage, the timeline, and the assets. You can collect your assets on the stage and then start populating them to the timeline of the animation video maker. Besides the library of assets, the whiteboard video maker gives you the flexibility to import your own media and customize your whiteboard videos according to your business.

However, it does not allow you to add expressions to your characters. You can control their movement on and off the stage, though. It is quite easy to use and faster as compared to some of is competitors.

Pricing for Vyond:

A video from this whiteboard video maker for your business would require a commitment of about $89/month for the premium plan and $159/ month for the professional plan. While on the pricier side, this whiteboard animation maker has distinguished itself as a more comfortable, faster and more user-friendly interface as compared to its competitors.

Take a look at this sample video from the whiteboard video maker:

 

4. Animaker (If You're Just Starting Out)

With an interface extremely similar to PowToons, Animaker offers its users a variety of similar animation tools and assets as any whiteboard video maker from above would - with a unique inclusion of a notepad to turn your meeting notes into a kickass presentation. To get started with this whiteboard video maker:

  • Choose a video canvas to work with from Glass-board, Blackboard, and Switch-board.
  • Next, you will be redirected to the main interface where you will see some predesigned characters, graphics, and animatics on the right panel to choose from (with an option to upload your own as well)
  • On the left side of the whiteboard video maker, you can see your slides/shots. Each shot typically goes up to 15s max. But can be repeated with a simple copy + paste trick.
  • Finally, you will find the ‘Timeline’ right at the center of the screen at the bottom. This is the most critical part of your animation - the panel that controls the timing and thus the movement of everything within the video. Take some time to play with the whiteboard video maker and understand how everything works as per the timeline before moving ahead.
  • The rest of the interface of the online whiteboard animation maker has everything else where you’d expect it. And works like a charm. If you're just starting out, this would be a good option for you to consider.

Pricing for Animaker:

This whiteboard video maker allows up to 100 videos of 30m each to be exported for about $35/month. It also provides you with a free trial and lets you produce 5 whiteboard videos of 2 minutes each. One unique benefit of this online whiteboard animation maker is that the whiteboard videos made with this Internet-based tool are mobile optimized.

Here is a sample video created using the whiteboard video maker:

 

5. RawShorts (If You Want Your Animation to be Fluid)

Last on this list but definitely not the least - RawShorts is essentially the same whiteboard video maker as PowToons or Animaker - but with its own set of graphics and software tweaks to distinguish it. In it’s latest update, the online whiteboard animation maker offers a more fluidic animation of all whiteboard elements. To get started - simply follow the same steps mentioned above for Powtoons or Animaker and start creating your killer whiteboard presentations.

Pricing for RawShorts:

The online whiteboard animation maker comes with a three-layered pricing model: Free trial, Essential and Business. The free trial plan of the animation video maker lets you have 5 non-premium exports in total in the standard video format. The essential plan comes at $49/month and lets you have 25 premium exports per month, which include 10 licensed video clips a month. Finally, the business plan comes at $89/month and lets you have 50 premium exports per month, which include 20 licensed video clips per month.

Take a look at this example video made using this whiteboard video maker:

 

6. Renderforest (If You Need to Make Long Videos)

Renderforest gives you more than 450 interactive scenes, animated characters and a huge stock of high-quality music tracks that can be assimilated into brilliant storytelling whiteboard animations. The biggest perk of this animation video maker is that it gives you flexibility in terms of the duration that you want to have for your video.

The online whiteboard animation maker starts from a free trial that you can switch among four plans: Amateur, Pro, Popular and Agency. The 'Popular' plan costs around $36/month. The 'Agency' plan of the whiteboard video maker, on the other hand, costs around $50/month. Let's look at a whiteboard video made using Renderforest:

 

7. Moovly (If You're Up for Doodle Videos)

According to Moovly, whiteboard animation videos are an essential tool for marketers trying to communicate complex concepts in a compelling way. The online whiteboard animation maker helps utilize the power of doodle videos and hand-drawn animation. As for the pricing, the animation video maker also comes with a free trial, giving you a maximum bandwidth of 20 personal media uploads. Then, there's the 'Pro Monthly' plan of the animation video maker that comes at $49/month with unlimited personal media uploads and a whole lot of other features. Here's a video made using the whiteboard video maker:

 

So there you have it. The top 7 user-friendly tools to make your own DIY whiteboard animation videos. You can now pick your favorite online whiteboard maker and get those creative juices flowing! Personally, I prefer PowToons and Animaker since both of them feel very natural to use. However, I'd recommend you to try all of them and find which whiteboard video maker works best for you!

Having said that, whiteboard videos created via an online whiteboard animation maker can be limiting and thus not the most efficient option when it comes to showcasing/maintaining your brand image via video. Plus - a lot of companies use an animated video maker already as an alternative to professionally created animated videos. And thus the templated design from an animation video maker won’t be exclusive - but they’ll help you get started with your custom whiteboard videos for sure.

"Should I Choose A Whiteboard Animation Studio For My Custom Whiteboard Video Instead of an Online Whiteboard Animation Maker?"

There will be a time when an online whiteboard animation maker just won't suffice. Your business will be chasing higher ticket size clients, higher revenue, and so on. It’s no secret, all of that happens when you build the right perception - tell visual stories that are different from those that everyone’s telling. A custom whiteboard video costs upwards of $4000 a video and eventually you will come to a point when you’ll be comfortable shelling out more money for the right kind of whiteboard videos.

When you get a custom whiteboard video made, you move to zero automation mode. You’ll see that everything in the video is created from scratch - the board style, the characters, the drawing brush, and the hand movement.

A custom whiteboard video gives you complete control over the output of your video and thus enables you to control how your brand is perceived by the audience.

Custom whiteboard videos have the advantage of marrying your brand with the appropriate story. The custom animation does away with hazy communication of templatized videos, enabling you to communicate the features of your product to your audience in a manner that resonates with them and positions your brand as precisely as you prefer.

A great example is this internal training video we made for Clif Bar. This custom whiteboard video was for their internal communication.

 

Clif Bar wanted to train their sales crew on communicating with customers more effectively. They wanted to create videos that bring the team together in a  huddle, work towards common goals. A custom whiteboard video fit their needs perfectly.

The brand sells energy bars and everything about their brand is young and vibrant. We created a custom whiteboard video with a character that looks exactly like any Clif Bar employee.

Custom whiteboard videos give you the freedom to make your characters look like your audience - so they can resonate with their story. They help you add expressions and colors that go with your brand values - it makes a huge difference!  

You can plan the mood and tone for the video when you go ahead and get a custom whiteboard video made. You can also determine how exactly you would like your audience to react after watching them - thus enabling the right outcomes.

What are the Best Whiteboard Animation Videos?

Here are three of the best whiteboard animation videos we've made:

  • One of the best whiteboard animation videos we've made is this video we developed for Christian Church Homes. There's a good reason why it finds a place amongst the best whiteboard animation videos in our list. The clarity in getting the point across in this video is exceptional. This custom whiteboard video has been used by our clients in countless events and seminars to let the audience know who they are and what they do.
 

  • This custom whiteboard video we made for Clif Bar demands to be on the list of the best whiteboard animation videos we've made. The message comes out so clearly with the visuals that it quite simply is a master-piece.

     
  • This custom whiteboard video we made for CarDekho is the final one to appear on our list of the best whiteboard videos we've made. It ranks high for the way the story is narrated through the visuals.

     

How Much Does it Cost to Make Whiteboard Videos?

For whiteboard videos made with the help of an online whiteboard video maker, you would have to shell anywhere between $16 to $159. You could go for the trial versions of these tools for free but I wouldn't recommend it for official videos. The trial versions usually leave a watermark on the video. Going for a custom whiteboard video, on the other hand, would cost you $4200 to $6000 for a 60-second-long video.

How to Choose Amongst the Best Whiteboard Animation Companies?

Now that you've seen the best whiteboard animation videos, it's time for you to choose amongst the best whiteboard animation companies. Choosing the right partner amongst the best whiteboard animation companies can be quite a task. Finding the right partner would make the process of getting whiteboard videos made smoother and much more efficient. On the other hand, being stuck with a bad one would spell disaster. So how do you find the right one? Here are a few tips we think might help you out:

  • Check the quality of the videos produced by the best whiteboard animation companies you can find around you. You can find them on the companies' portfolio pages. To check quality look at their attention to detail, combination of music with sound effects, principles of animation, the use of color theory and balance in graphics etc. You need your custom whiteboard video to be the best possible and that is something only the right whiteboard animation company can provide you.
  • If you're okay with outsourcing the project, check the quality of the videos produced by the best whiteboard animation companies around the world. Assess them on the same parameters and shortlist the ones you think would be good for you. You need to be comfortable with where the company is for your custom whiteboard video production process to go smoothly.
  • Ensure that the company has some experience in your art style and industry. Some of the best whiteboard animation companies have their own niche for which they're famous. Having a niche often prevents them from taking up projects out of their niche. So, make sure that the company you intend to go for has worked in the niche your potential custom whiteboard video belongs to.
  • Notice how promptly the companies respond and how they communicate with you. The best whiteboard animation companies wouldn't rush in to make the sale—they would educate you. Look at how transparent they are about everything and how clear they are in their communication. Keeping this in mind, shortlist the companies you think can make your custom whiteboard video successfully.
  • It is important to have a budget in mind before starting out with your hunt for the best whiteboard animation companies. You need to find a company which can make your custom whiteboard video within your budget.
  • Before starting out, fix a deadline before which you need your custom whiteboard video to be delivered. Keeping this and the budget in mind, you can narrow your list of some of the best whiteboard animation companies down to a handful.
  • Assess the remaining companies on how much their values resonate with those of your company and finally choose the one which fits perfectly to make your custom whiteboard video.

With all of these tips, you would surely be able to pick the right company amongst all of the best whiteboard animation companies for your custom whiteboard video.

Conclusion

Whiteboard videos have come a long way. The storyteller whiteboard is a personal favorite, equally loved by our clients. It makes you want to learn when you’re too bored with the mundane. It’s apt for internal and external business communication and a must-have in your content calendar.

To make the most of it you must hope to be at a stage when you can go for a custom animated video. In the meanwhile, don’t shy away from trying out the DIY tools I’ve talked about it in this post - I hope you enjoyed it and found value. Do feel free to add your thoughts and comments in the section below.

cost-of-animation-per-minute

Read more:
  1. Whiteboard Presentation
  2. Tell your story through whiteboard video
  3. 7 Mistake to Avoid While creating Whiteboard Videos
  4. Whiteboard Animation Video Production

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