Animated Video Production Company Handcrafting Explainer Videos Since 2009

• Animated Customer Testimonials: You can use our video animation services to establish social proof for your company which makes your audience trust you more. It improves the likelihood of your audience making the purchase with your company. Our video animation company specializes in making customer testimonial and case study videos that build trust.
• Animated Demo & Training Videos: Still using training manuals to support your employees and customers? Switch to animated videos. These type of animated corporate videos can get your customers up and running with your products and services in no time. You can use our video animation services to produce training videos for increasing employee efficiency and engagement. Animated demo and training videos are a great way to delight your customers & employees for increasing their retention rates. 
• Animated Internal Videos: Our video animation services can be used for a range of internal communication purposes ranging from recruitment, onboarding, to updating shareholders with the latest numbers. Corporate animation videos can help you increase the transparency with your employees. Delight your customers to increase their retention multiple folds with our specialized animated video production services for support.

What are the different styles of animated video production services?

• Whiteboard Video Animation Services: These type of 2d animation services work great for educational videos and it is extensively used by b2b companies for brand awareness. B2C brands use this animation style extensively for internal communication and employee training. Whiteboard animation is the most affordable form of animated video production. 
  
• Cartoon Video Animation Services: There are times when you need the subject of the video to be a human representing your target audience. This type of animated video production is great for explaining your product or service with a human touch. B2C brands especially with a mascot use this kind of animated video production for their cartoon commercial videos. 

• Motion Graphics Services: This type of animated video production is best suited for representing abstract concepts, business ideas or factual data in a simple yet engaging manner. Animated Infographic videos are extensively used for explaining complex products and is the most minimalistic form of 2d animated services. 
• Mixed Media Video Animation Services: When you want your video to stand out from the clutter and be more relatable for the audience, our mixed media video animation services can help. In this art style, we mix live-action images or videos with animated overlays. They are extensively used in demand generation using product explainer videos but can work across almost all stages of your customer’s life cycle. In our experience of more than a decade as a 2d animation services agency, we've noticed that this style of  animated corporate videos are best suited for healthcare, consumer goods and real estate industry.

Which industries are served by our animated video production company?

Our video animation services are completely in house, vertically integrated and have teams specialised for various industries listed below. We have been serving these industries for almost a decade now from our production office in India. We understand the animated video production services nuances and success factors for the industries as mentioned here.

• Healthcare 
• Finance & Banking
• Technology (SaaS Explainer Videos)
• Insurance 
• Non-profit 

• Use a professional voice-over artist to record the audio for your animated business videos. A good way to know that you have the right voice-over artist is to how well his voice fits your video emotions. In a happy video, a sad sounding voice-over doesn’t fit in well. You need to make sure that the voice-over is in sync with the video. It should portray the same emotions your concept does. Our video animation company has a pool of professional voiceover artists across different languages and accents.
• Entertain while educating your audience. Purely educational video content is difficult to consume and the audience might find it repulsive. We as a animated video production company believe in the concept of edutainment.
• Don’t use cut-shots while moving from one scene to the other in your animated corporate videos. Instead, use innovate transitions to keep your audience engaged.
• The music you use sets up the tone of the animated business videos. Make sure that you give the right signals with your video music. The background music and sound effects should convey the same emotions your video concept does.
• Get rid of the fluff and use minimalist visuals in your animated corporate videos. These are more impactful and are easy on the eyes.

• Make sure that the corporate animation services pricing is within your budget and can be developed within the time-frame you need it made.
• Check how experienced the 2d animation services agency is in your industry and the animation style you want for your video. Their portfolio should be a good place to start.
• Make sure that you’re comfortable outsourcing the task to an offshore  2d animation services company for lower pricing. If you’re used to working with local businesses for your videos, it is best to find someone locally instead of outsourcing it.
• No association has ever been successful when the values of the partners don’t resonate. Make sure that the animated video production company you wish to go for holds the same values as you do. 

• For physical products, you can go the mixed media 2d animation services way and combine live-action footage with animation to keep things real while transcending physical boundaries.
• When you wish to communicate with someone with the help of human emotions, the same way you would in person, live-action videos are the perfect choice.
• When you need to explain complex educational topics in an engaging manner, you could either go for pure animated videos or mixed media 2d animation services. Infographic videos have historically worked well for representing business ideas, abstract concepts, or factual data.
• Live-action videos are expensive. At the cost of making a basic live-action video, you can make a great animated corporate video with perfection. 

• Feedback Time: Your response time can also have an impact on the cost by almost 30% from your video animation company. We have seen clients from big companies take more time to respond to our updates because of their decision making hierarchy, which makes our process inefficient and cost goes up by almost 30%.
  
• Delivery Time: On an average it takes around 4-6 weeks to complete a 60 seconds animated video production. For expedite delivery extra resources have to be pulled in which makes the process inefficient and also there is a loss of opportunity to earn more. It can impact the cost by 50-100% sometimes.
• Video Topic: Complex topics require more research and ground work increasing the time in pre-production for the video animation company where the resources are more expensive and thus the cost of such animated corporate videos goes up.

The Solution

For the first video they used our infographic video animation services, they had a very technical and long script. We made a video for that keeping their guidelines in mind. However, they soon realized that it would be better if they used a more ‘in’ approach for making videos. Scratching that video, they came to us for another one. We made a video for them which used a minimalist art style coupled with a voice over complimenting it just right. We made the video in such a way that it makes the company look very young—and different from what people perceive it to be. It further changes their perception by talking about the company’s products in-depth, letting them know that it has much more than antiviruses to offer.

How Epicor used our video animation services for demand generation?

The Problem:

Epicor is a big brand and small businesses sometimes refrained from using their software as they were unaware of Epicor’s offerings. So the company wanted to explain their products and services to a universal audience. Getting such small businesses on board was one of the challenges the company was facing. Another problem was to figure out a way to show complex and technical information in an easy to understand manner. It was for these problems that the company was looking for 2d animation services.

The Solution:

Being a global company, the client had an extensive style guide which was quite a challenge for the team starting out. The bigger challenge was to extend the whiteboard video animation services which has a universal appeal to a more Epicor-centric style that was more complex than what whiteboards typically are. We also had to think about the continuity of these whiteboard videos to different use cases in the future so we had to come up with elements that could be extended to multiple use cases.