When you use videos to attract, engage and convert your potential customers it is called video marketing. "To every Live Action there is an equal and opposite Animation". Using animated videos for marketing when your competitors are using live action gives you that unique voice to get attention you deserve. We help you tell stories that engage, clarify your message and evoke emotions!
Whiteboard animation has widespread marketing applications when it comes to training and internal communication. It works really well when it comes to educating your target audience.The formula of telling great stories through this animation style is planning your hand movements right. So when it comes to storyboarding the concept artist has to ensure important points in the script are animated with the right hand movements.
Cartoon video marketing gives you the power of story to emotionally connect and win love of your target audience. Cartoon commercials, brand story and explainer videos can help your business to connect with your audience.The formula of telling great stories through this style is designing and animating characters that your audience can instantly connect to themselves. Placing your story in the customer's' story gap is the key to success.
Most B2B marketing explainer videos use infographic animation to tell their story and connect with their audience. The formula of telling great stories through this style is minimalism that is just using the elements required to tell the story and removing the rest. Great animation transitions are the key to focus on important parts of the story and keeping the audience engaged.
The idea is to stand out from the rest, mixed media animation videos help you to innovate by giving you the opportunity to play around with different medias. The formula of telling great stories through this animation style is the selection of the right media. So when it comes to storyboarding the concept artist has to ensure balanced compositions and great transitions for the necessary impact.
The cost of animated marketing videos for business majorly depends upon complexity of the animation style and content. Other factors which might affect the pricing are the delivery timelines, duration and the feedback time. Please watch the process video on the right side to learn how we go about telling great stories for your process. Also let's look at the some of the use cases of animated videos for marketing and associated package cost.
When McAfee came to us they were planning for rebranding globally. They wanted a series of animated videos for brand awareness establishing themselves as a cutting edge cyber security company. We invested a lot of resources first to define various visual styles and then A/B test to finally select one. Here we produced premium infographics animation of 3 minutes at the budget of USD 10,000 approx.
The founder Mo Seetubtim wanted to create a brand story video for The Happiness Planner based on her personal life events. The challenge was to create an unique animated video style that goes with their specifically defined unique value proposition "Helping you become happy, whole and fulfilled. Here we produced frame by frame 2d cartoon animation for 2 minutes videos at the budget of USD 15,000.
This project was done for a special cause. Our client Jim Stanard believes in donating all the proceeds to the non-profit "Habitat for Humanity". The challenge was to produce this 3 minutes music video at the budget of USD 12,000. Our team was looking for an animation style could do justice to the song within the budget constraint. We finally mixed together stock images with premium cartoon animation to bring the play full ness required for the video.
FactSpread mission is to improve the functioning of democracy by exposing informationally disadvantaged people to generally non-controversial (among experts) information about public policy-related topics. Here we handcrafted 90 seconds flick mixed media cartoon animation with their main character and a custom made song at the budget of USD 15,000 approx. Read FactSpread's success story to know more!
Our client wanted to launch his innovative product with a bang. Our concept artist came up with this idea of a movie trailer based on the theme of Sin City. We used cartoon animation to do justice to the theme. We had the budget of USD 10,000 for 60 seconds, so we really focussed on minutest of details. Backgrounds and characters were very well thought-through with custom music and sound effects to give this video a movie feel that it deserved!
Once our team has gone though your requirements & picked your brain, we give you a customized proposal with 3 pricing options.
After the service agreement is signed your dedicated team of artists and strategists execute the plan together with you.
Ronda J. Williams
Senior Marketing Manager, Hub International
“It’s great working with you guys. Your videos are one of my favorite projects at Epicor. It is always a blast working on them.“
Senior Marketing Specialist, Epicor
Communication & Marketing Leader, RTS
Founder, The MulTie Corporation
Owner, Shipment Trackers