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Why use our Animated Explainer Video Services for your Business?

Our custom animated explainer videos enable you tell great visual stories 

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Our Animated Explainer Videos

 
 
 
 
 
 

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Are custom explainer videos effective? How can our animated explainer video services make you grow fast?

We make custom animated explainer videos to meet your video marketing goals and specifically help you with  your CRO objectives (conversion rate optimisation). We help you produce custom explainer videos across the customer buying life cycle. We are not an online explainer video maker tool, we specialise in custom explainer video services. 

We produce seven types of animated explainer videos across the customer lifecycle for your business. We produce both 2d animated videos and 3d animated videos. These custom explainer videos are used to attract, convert, close and delight your customers.

 
  • Brand Videos: You can use our animated explainer video services to improve brand awareness by educating and entertaining the audience without any direct reference to your offerings. This empowers the audience, increases the engagement, and makes them curious about your brand, driving the quality of traffic, and conversions up. This type of custom explainer videos have the highest probability to go viral since people tend to share them aggressively.
  • Product Videos: As the name suggests, our animated explainer video services are used to explain products or services to the target audience. Product animation videos are used on landing pages to increase your conversion rates and enable sales team for meeting their revenue targets. Your custom explainer videos act as your independent salesman if done right. They are also known as 90 second explainer videos since they tend to be on the longer side compared to commercial videos.
 
  • Commercial Explainer Videos: This type of animated explainer video production is again used to create brand awareness and recall on the social media platforms but comparatively duration is short and specific to company offerings unlike brand videos. They are also known as 30 second explainer videos. They are extensively used to drive referral traffic to your landing pages. We do both 2d commercial and 3d commercial custom explainer videos.
  • Corporate Explainer Videos: Our animated explainer video services are used for corporate videos to communicate with the audience in emotional way. Companies use these videos to tell their employees and prospective customers about their story, vision and mission, policies and even events. These custom explainer videos help them build an emotional connection with the audience. 
  • Customer Testimonials: This type of animated explainer video production helps to establish social proof for your company which makes your audience trust you more. It improves the likelihood of your audience making the purchase. 
  • Demo & Training Videos: Still using training manuals to support your employees and customers? Switch to custom explainer videos. These videos can get your customers up and running with your products and services in no time. Training videos help increase employee efficiency and engagement. Demo explainer videos are a great way to delight your customers and increase the retention rates. 
  • Internal Communication Videos: Our animated explainer video services are used for a range of internal communication purposes ranging from recruitment, onboarding, to updating shareholders with the latest numbers. They can help you increase the transparency with your employees while getting rid of the fluff in the information you’re communicating. Delight your customers & employees to increase their retention multiple folds with our specialized custom explainer video services for support.
 

How much does an custom explainer video cost? What is the process and timelines for our animated explainer video services?

The cost for a great quality 2d explainer video services varies from $3000 to $9000 and $8000 to $25,000 for 3d explainer video services. We follow a very structured online process for our custom explainer video production, here is the breakdown of the four step process:

Writing an Explainer Video Script: The first task that needs to be done for your animated explainer video production is to write an awesome story. It is one of the most crucial steps in the process since it builds the foundation your video would build on. Clueless about how you would go about writing the script? Read our blog to learn how to make a script for your video! This step is normally taken care of by the story lead (scriptwriter) and is overseen by the creative director concept artist (creative director).

 
  • Making the Custom Explainer Video Storyboard: Once you have the story ready, you would need to work on making a great storyboard. Our animated video production company believes in detailed storyboarding process which is like a blueprint of the video and acts as a representation of what the video would entail before the production begins. It is made of black and white sketches organized in the sequence in which the scenes would appear in the video. The creative director is responsible for this step.
  • Creating the Explainer Graphics: Now that you know what every scene would look like, it is time for you to go ahead and create the graphics accordingly. It is in this phase that various elements of the video such as colors, fonts, focus elements are decided. This step is taken care of by the art director. The creative director works closely with them to ensure that everything goes according to the video concept. Its important for any explainer video production company to follow color theory principles to create great explainer graphics.
 
  • Explainer Animation with Voiceover: With the visuals done, you can now work on your animated video production down to perfection. While you’re at it, insert the background music and composite all of it. If the video requires a voice-over, that too is added in this stage. This task is done by the animation director with the creative director ensuring that the video remains true to the concept that was approved by the client. Again it's important for any animated explainer video services company to follow principles of animation to create best explainer videos.

It generally takes around 8-10 weeks for other animated explainer video companies but we take flat 4 weeks to complete the entire production process but there are some factors which might impact the same drastically. There are four different factors which affect the cost and delivery of our animated explainer video services. The most important factor is your animation technique for the video, then complexity of your content topic in the pre-production stages, followed by duration of your video and finally the feedback time.

How to make most of our valuable animated explainer video services?

Our animated explainer video company specializes in various animation styles listed below to tell great visual stories for your business.

  • Whiteboard Explainer Videos: For the times when you need to explain complex products, services, or concepts in an educational yet entertaining manner for your business.
  • Motion Graphics Explainer Videos: For the times when you need to explain abstract concepts, business ideas or factual data in a simple yet engaging manner. Minimalism is the key here.
  • Mixed Media Animation Services: For the times when live-action images are more convincing than illustrations. Our custom explainer video services help you mix live-action or stock footages with animation overlays.
  • Cartoon Explainer Videos: For the times when you want to add personality and emotions to your brand with the help of cartoon characters.

 

Which industries use our animated explainer video services?

Broadcast2World is a motion graphics company with a specialisation in animated explainer video services. We specialise in custom explainer videos to tell great stories for your business. We don't use any explainer video softwares, every video is customised as per your branding and marketing objectives. Custom explainer videos are extensively used by SaaS companies for demand generation. These videos are also widely used for training your employees, educating your customers and for internal communication.  We're adept at making custom explainer videos for a wide range of industries including:

  • Healthcare
  • Consumer Goods
  • Automotive
  • Non-profit
  • Technology

How McAfee used our Animated Explainer Video Services to Rebrand?

The Problem: McAfee is largely perceived as an antivirus company. However, the company does a lot more than that—it offers a complete cybersecurity portfolio. Moreover, the company wanted to show how its products, services, and open ecosystem help employees and organizations beyond antiviruses. The company wanted to change the perception that people had by showcasing the innovation it is bringing to the table with our animated explainer video services.

The Solution: We made a 2.5D infographics custom explainer video for them which used a minimalist art style coupled with a voice over complimenting it just right. We made the video in such a way that it makes the company look very young—and different from what people perceive it to be. It further changes their perception by talking about the company’s products in-depth, letting them know that it has much more than antiviruses to offer.

 

How Epicor used our Animated Explainer Video Services for Lead Generation?

The Problem: Epicor was perceived as a big brand and small businesses sometimes refrained from using their software services as they were unaware. So the company wanted to explain their products and services to a universal audience. Getting such small businesses on board was one of the challenges the company was facing. Another problem was to figure out a way to show complex and technical information in an easy to understand manner. Finally there were looking to produce around 50 custom explainer videos with set budget and they were looking for the right partner from all the available animated explainer video companies.

The Solution: Being a global company, the client had an extensive style guide which was quite a challenge for the team starting out. The bigger challenge was to extend the explainer video production style which has a universal appeal to a more Epicor-centric style that was more complex than what whiteboards typically are. We also had to think about the continuity of these whiteboard custom explainer videos to different use cases in the future so we had to come up with elements that could be extended to multiple use cases.

How RTS used our Animated Explainer Video Services to build brand awareness?

The Problem: The client wanted to teach new and regular customers how to ride the bus easily, comfortably and respectfully. Since their customers were from all kinds of backgrounds, RTS wanted to make engaging videos that resonate with everyone. For this, they selected our explainer video production company to produce series of custom explainer videos.

The Solution: Since the message being put across in the video isn’t something entertaining, our biggest challenge was to make it appealing and attractive for all to enjoy within the budget constraint. By using vibrant colors, smart transitions and interesting voice overs, we ensured that the video was as engaging as possible. To top it off, we used characters with limited movements to make the video more relevant to the audience keeping the cost down.

Why Choose Our Animated Explainer Video Services?

Measuring Success

Transparent Pricing

Custom explainer video pricing starts around $4200 for 60 seconds. Based on our experience we have designed different video packages based on various explainer video services.

Cost & Duration

Short Turnaround Time

We value your time, so we have structured our process online, and we assign you with a dedicated team of artists. This helps us deliver our explainer video services quickly.

Timeline

Hand-drawn to Perfection

We believe that art cannot—and should not—be manufactured. So we ensure that every video is hand-drawn by our passionate storytellers. This helps you stand out & win.

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Trusted by Amazing Companies

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“I will certainly give a shout out to B2W. I appreciate the work your team is doing with us and how we are able to group our social media followers and credibility because of your work.”
Rhonda J Williams - Hub International

Ronda J. Williams
Senior Marketing Manager, Hub International

“It’s great working with you guys. Your videos are one of my favorite projects at Epicor. It is always a blast working on them.“

Jessica Hodell - Epicor

Jessica Hodell
Senior Marketing Specialist, Epicor

“The guys at Broadcast2world were great. And I am going to definitely work with you again and recommend you to anybody looking for animated video solutions.”
Laura Kenyon - RTS

Laura Kenyon
Communication & Marketing Leader, RTS

"I would highly recommend Broadcast2world. The team was most concerned with customer satisfaction, and making sure that we were happy with every step of the process."

Michael Millican
Founder, The MulTie Corporation

"We are very pleased with the production quality of our video. Team B2W was professional and flexible...a great combination!"
Andy Swartz - Shipment Tracker

Andy Swartz
Owner, Shipment Trackers

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