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cisco whiteboard video

How did Cisco explain to their staff the benefits of their platform with employee training videos?

About Cisco

Cisco develops, manufactures, and sells networking hardware, software, telecommunications equipment and other high-technology services and products.


The Challenge

You know the ins and out of your product but so should your employees if you want to succeed. 

This is what Cisco wanted to ensure by explaining their product with employee training videos.

The video had to include all about Cisco, how it solves user problems, and the new possibilities it enables. 

The aim of the video was that the employees should have a clear understanding of Cisco.

The Solution

We helped Cisco make an employee training video

The video focused on user pain points and how Cisco solves them. 

The video was kept short and the language was kept simple so that the viewer didn't lose attention and understands properly.

To achieve the client's objectives, B2W:-

  • Chose bright colors and visuals to keep the video interesting and not lose attention.

  • Use Whiteboard Animation to make it easy to understand.

Key Takeaways

    • 1. Using animation helps grab attention and hold on to it

    • 2. Keeping the video short and crisp helps in keeping the viewer engaged

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