Our client, Breg, is a sports medicine company that specializes in bracing and cold therapy. It helps elevate and simplify orthopedic patient care with high-quality products. With 360-degree customer care, the company has built its reputation over the years.
Our client wanted to make a feature video for one of their products. With this video, the company aimed to simplify the product and its working. Medical products are difficult to understand for those not from a medical background. Hence there was a need to simplify things for commonfolk.
As mentioned earlier, medical products are difficult to understand. We had to simplify it without losing crucial details. This posed as quite a challenge for us. Finding the right balance took some time and effort but it paid off. The video came out as the client wanted it to be.
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