Animated Internal Videos

What are internal videos?

Companies have to communicate with employees and shareholders regularly. They have to update employees about the latest happenings in the company including recent events and the release of new policies. They also have to update shareholders about the company’s performance on a quarterly and annual basis. Internal videos are an effective way for these types of communications. The video objective here is to engage your employees and keep them informed. The animation styles used for educational videos are simple like whiteboard animation and animated infographics.

What are some characteristics of great internal videos?

• Long enough but not too long (usually less than 3 minutes long)
• Promotes brand voice
• Consistent
• Engaging
• Simple animations 
• Focus on delivering value