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How a Diversity & Inclusion Training Video Increased Employee Engagement by 65%

Introduction – Building Inclusion Through Storytelling

Zoo Content, a creative agency specializing in purpose-driven storytelling, partnered with us to produce an internal training video series for one of their clients — a global enterprise seeking to foster a culture of diversity and inclusion.

The Challenge – Turning Values into Everyday Behavior

Most organizations talk about inclusion, but few succeed in embedding it into daily practice. The client needed a training video that would:

  • Educate employees on the importance of diversity and inclusion from a growth perspective.
  • Help teams understand that success depends on collective effort and mutual respect.
  • Communicate these values across different departments and cultures.
  • Keep the tone uplifting and non-preachy — focusing on shared purpose.

The goal: to create a simple yet emotionally compelling learning experience that drives reflection and action.

The Solution – Minimalistic Character Animation with a Human Touch

Working alongside Zoo Content’s creative direction, our team designed a minimalistic animated training video that portrayed a diverse range of employees collaborating to achieve shared success.

Clean design, subtle character expressions, and fluid motion allowed the narrative to focus on emotional connection rather than corporate formality. The video emphasized how inclusion strengthens innovation, teamwork, and growth — showing diversity not as a mandate, but as a mindset.

Through internal communications video production, we crafted a story where every frame reflected the organization’s vision: when people feel seen, heard, and valued, they perform better — together.

The Impact – Inspiring Change from Within

The final animated training video quickly became a centerpiece of the client’s internal communication and culture development strategy. It:

  • Increased engagement with D&I programs by 65%.
  • Improved team collaboration scores by 40%, according to internal surveys.
  • Reduced bias-related complaints by 25% within six months of rollout.
  • Reached 100% of global employees, thanks to its universally relatable design.

By combining minimalistic character animation with thoughtful storytelling, Zoo Content and Broadcast2World helped the client inspire lasting behavioral change — proving that diversity and inclusion aren’t just values, but advantages.

Why It Works - Making workplace values visible, one story at a time.

This project shows how animated training video production can turn corporate initiatives into meaningful movements. Through the right visuals and tone, internal communication becomes more than instruction — it becomes inspiration.

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