How Animation Helped UNICEF Build a Culture of Awareness and Accountability

The Challenge – Simplifying a Complex Concept for a Global Workforce

UNICEF’s employees operate across different countries, contexts, and responsibilities. While risk management is integral to every project, the understanding of risk likelihood and impact varied widely.
The organization needed a communication piece that could:

• Clearly explain the relationship between likelihood and impact.
• Show how proactive risk management protects both people and programs.
• Reflect how UNICEF itself evaluates and manages risks at an organizational level.
• Engage a global audience without overwhelming them with technical language.

The challenge was to make risk education clear, actionable, and motivating.