.lp-why{background:var(--dark);padding:var(--section-v) 0}.lp-why .lp-section-eyebrow{color:var(--orange)!important}.lp-why .lp-section-title{color:var(--white)!important;max-width:none!important}.lp-why .lp-section-title em{color:var(--orange)!important;font-style:italic!important}.lp-why__compare{display:grid;gap:2px;grid-template-columns:1fr 1fr;margin-top:2.5rem;opacity:0;transform:translateY(20px);transition:opacity .5s ease,transform .5s ease}.lp-why__compare.lp-why--visible{opacity:1;transform:translateY(0)}.lp-why__feat-side{display:flex;flex-direction:column;gap:.6rem;padding:1.75rem 2.25rem}.lp-why__feat-side--other{background:hsla(42,25%,92%,.04);border:1px solid hsla(42,25%,92%,.07)}.lp-why__feat-side--b2w{background:#faf8f5}.lp-why__feat-label{border-bottom:1px solid hsla(42,25%,92%,.08);color:hsla(42,25%,92%,.3);font-size:.65rem;font-weight:700;letter-spacing:.14em;margin-bottom:.25rem;padding-bottom:.625rem;text-transform:uppercase}.lp-why__feat-label--b2w{border-bottom-color:rgba(232,93,60,.18);color:var(--orange)}.lp-why__feat-item{align-items:flex-start;display:flex;font-size:.875rem;gap:.55rem;line-height:1.5}.lp-why__feat-item--no{color:hsla(42,25%,92%,.28);text-decoration:line-through;text-decoration-color:hsla(42,25%,92%,.12)}.lp-why__feat-item--no:before{color:hsla(42,25%,92%,.16);content:"✕";flex-shrink:0;font-size:.7rem;margin-top:.18em}.lp-why__feat-item--yes{color:var(--dark)}.lp-why__feat-item--yes:before{color:var(--orange);content:"✓";flex-shrink:0;font-size:.8rem;font-weight:700;margin-top:.08em}@media (max-width:600px){.lp-why__compare{grid-template-columns:1fr}}.lp-why__metrics{display:grid;gap:2px;grid-template-columns:repeat(4,1fr);margin-top:3rem}.lp-why__metric{background:hsla(42,25%,92%,.05);border:1px solid hsla(42,25%,92%,.08);overflow:hidden;padding:1.75rem 2rem;position:relative;text-align:center}.lp-why__metric:after{background:var(--orange);bottom:0;content:"";height:2px;left:0;position:absolute;right:0;transform:scaleX(0);transform-origin:left;transition:transform .6s ease}.lp-why__metric.lp-why--visible:after{transform:scaleX(1)}.lp-why__metric-num{color:var(--white);font-family:var(--ff-head);font-size:2.75rem;letter-spacing:-.03em;line-height:1}.lp-why__metric-num em{color:var(--orange);font-style:normal}.lp-why__metric-label{color:var(--muted);font-size:.7rem;font-weight:600;letter-spacing:.1em;line-height:1.4;margin-top:.5rem;text-transform:uppercase}.lp-why__grid{display:grid;gap:2px;grid-template-columns:repeat(3,1fr);margin-top:2px}.lp-why__card{background:#faf8f5;opacity:0;overflow:hidden;padding:40px 32px;position:relative;transform:translateY(28px);transition:background .35s,color .35s,opacity .55s ease,transform .55s ease}.lp-why__card.lp-why--visible{opacity:1;transform:translateY(0)}.lp-why__card:before{background:var(--orange);content:"";height:0;left:0;position:absolute;top:0;transition:height .4s ease;width:3px}.lp-why__card:hover:before{height:100%}.lp-why__card:hover{background:var(--orange)}.lp-why__card:hover .lp-why__title{color:#fff}.lp-why__card:hover .lp-why__desc{color:hsla(0,0%,100%,.85)}.lp-why__card:hover .lp-why__num{color:hsla(0,0%,100%,.18)}.lp-why__num{color:#e8e4dc;font-size:52px;line-height:1;margin-bottom:14px}.lp-why__num,.lp-why__title{font-family:Georgia,serif;font-weight:700;transition:color .35s}.lp-why__title{color:var(--dark);font-size:1.0625rem;line-height:1.32;margin-bottom:10px}.lp-why__desc{color:#6b6459;font-size:.875rem;line-height:1.65;transition:color .35s}@media (max-width:900px){.lp-why__grid,.lp-why__metrics{grid-template-columns:1fr 1fr}}@media (max-width:600px){.lp-why__grid{grid-template-columns:1fr}.lp-why__metrics{grid-template-columns:1fr 1fr}.lp-why__metric{padding:1.25rem 1rem}.lp-why__metric-num{font-size:2.25rem}}